Friday, June 4, 2010

Google goes politics...

As internet user, we all have known Google's long culture of innovation to meet the user's need and find better value for advertiser. So, here's something new. Yesterday, through their official blog, Google announce their own platform for campaign called You choose 2010 Campaign Toolkit in Youtube.

Google has seen that politician (esp. US politician) has broaden their campaign network through online users. They realize that not only Obama has applied the online campaign method, but other politician also goes online. So, they think 'why don't they campaign though us? we have millions of users, we have their behavioral data, and we can tap their political view, it will be better for the politician, and it will be better understanding of the campaign for the users'... and other 'bla-bla-don't be evil-bla'.

You know, they always amaze me with their innovation. And most of all, with their capability to tap user behavior and monetize it. This people know how to make good money :)

1 comment:

Batari Saraswati said...

they really know how to make money. ck ck ck